Think Dirty – Shop Clean: Your Independent Guide to Non-Toxic Beauty

Think Dirty is your ultimate skincare, beauty scanner, and ingredients checker—designed to help you decode labels and make safer choices. Loved by over 7 million users, our app makes learning about potentially toxic ingredients in your skin care and cosmetic products easy. Scan the barcode, and Think Dirty app instantly delivers easy-to-understand, trustworthy product ratings and ingredient analysis. Whether comparing products or scanning items in-store, Think Dirty empowers you to shop smarter and live cleaner. WHY THINK DIRTY? • Ingredient-Focused Ratings: Think Dirty® uniquely evaluates products based solely on their chemical content, not brand reputation or marketing claims. • No Greenwashing: We don’t consider environmental or social factors that can artificially lower a product’s toxicity rating – our focus is strictly on health-related impact. • Truly Independent: Think Dirty® remains unaffiliated with third parties, ensuring unbiased, consumer-first product assessments. TOP FEATURES: • Scan or Search Products Instantly: Compare over 2.6 million products – skincare, personal care, cosmetics, household, baby, and pet items – and get detailed health impact breakdowns. • Real-Time Rating (Premium & All Access): Instantly scan beauty, skincare, cosmetic, and household products for immediate ratings – no waiting required! • Personalized Ingredient Preferences (Premium & All Access): Pre-select allergens and ingredient preferences for a personalized shopping experience. You'll also receive alerts if carcinogens or harmful ingredients are detected in your viewed products. • Ingredient Checker & Alerts (Premium & All Access): Flag allergens or harmful ingredients ahead of time and get alerts if they're found in products you scan or view. • Curated Safe Product Lists (Premium): Browse categories such as Mineral Sunscreens, Vegan Makeup, SLES-free skincare, and more. • Ingredient Lookup Tool (Premium): Search any skin care ingredient to understand its safety, origin, and usage across products. • Dirty Meter®: Our signature visual rating system shows ingredient concerns, health impacts, and certifications at a glance. • My Bathroom Rating: Check how clean your current products are. Track your clean beauty progress over time. • Upvote Unrated Products: Help us grow the database by upvoting products that need a rating – especially useful for international or indie brands. • Shopping Lists: Save clean products you love and organize your wishlist. • Shop Now Button: Purchase directly from trusted retailers like Amazon, Sephora, The Detox Market, Well.ca, and more. • UPC + OCR Submissions: Can’t find a product? Use OCR to scan the barcode and ingredients label and submit. Contributors will receive a discount code and notification once the product is added! LOVED BY EXPERTS: Recommended by: Dr. Amen, Dr. Darshan Shah, Dr. Anthony Youn, and Dr. Mindy Pelz Awarded: • App Store “App of the Day” • App Store Changemaker 2023 • Fast Company World Changing Ideas Awards – Overall Winner, 2020 • Trusted by 7M+ Users PRESS & PRAISE: “What changed my routine and really my life is the Think Dirty app.” – Ruby Rose “It helps me make informed choices on products I bring home.” – TED Blog “Think Dirty miiiight be the best app ever.” – Grist “An App That Helps You Find the Safest Make-up.” – The Atlantic “Tse’s mission is personal—her mother is a breast cancer survivor.” – Fast Co. Exist “A tool like Think Dirty lets consumers push for non-toxic products.” – Campaign for Safe Cosmetics Featured in: Bloomberg, The New York Times, O Magazine, NPR, Allure, Glamour UK, Fast Company, Refinery29, The Atlantic, NYMag, Consumer Reports As a small team, we diligently work to accommodate the overwhelmingly positive number of user submissions (especially from international users) to our database. We appreciate constructive feedback. Please email us at questions@thinkdirtyapp.com if you have comments or suggestions. ^__^