PrettyLittleThing: Your Ultimate Destination for Trending It-Girl Style

Discover the latest viral trends, exclusive app-only offers, and inclusive fashion for every body. Shop daily drops and enjoy a frictionless checkout designed for the modern individual.

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Publisher

PRETTYLITTLETHING.COM LIMITED

The It-Girl Edit

Discover the interface used by 23M+ users.

Two models wearing trendy evening dresses from PrettyLittleThing

PrettyLittleThing mobile app home screen showing new fashion styles including dresses and co-ords

PrettyLittleThing mobile app interface showing order history and tracking status for recent fashion purchases

Checkout screen of the PrettyLittleThing app showing secure payment options like Apple Pay, PayPal, and Klarna.

PrettyLittleThing mobile app interface displaying the Shop the Look feature with coordinated fashion items including a top and heels.

PrettyLittleThing app interface showing the wishlist section with various clothing items and add to bag buttons

Shop Like an Icon

The tools that make this app stand out, trusted by 23M+ users.

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App-Exclusive Perks

Get first dibs on viral trends and unlock member-only discounts you won't find anywhere else.

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Instant Checkout & Tracking

Snag your favorites in seconds with Apple Pay and track your order from our warehouse to your door.

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Your Style Moodboard

Save the looks you love to your Wish List and curate your dream wardrobe for every social event on your calendar.

Loved by users worldwide

Trusted by 23M+ people who love this app.

"Honestly, PLT is my go-to for every single weekend outfit. The app is so much faster than the site, and I love getting first dibs on the exclusive drops. Apple Pay makes checkout a breeze, and my orders always arrive just in time for the party!"

Madison R.

"As someone who struggles to find trendy clothes that actually fit my curves, PLT is a lifesaver. Their 'Shape' line is everything! I spend hours on the wish list feature planning my vacation hauls. It’s the only shopping app I actually keep notifications on for."

Jasmine T.

Review Analysis

Insights from user reviews.

Sentiment Score

12%

Negative

Summary

Users express widespread dissatisfaction with the app, primarily due to a recent rebranding that has led to a perceived decline in product quality, diversity, and overall aesthetic, with many missing the previous offerings, especially for plus sizes. Customer service is a significant pain point, frequently described as unresponsive, unhelpful, and relying on bots, leading to unresolved issues with orders, returns, and refunds. Furthermore, the app itself suffers from numerous technical glitches, including frequent crashes, login failures, broken filtering, and slow performance, severely impacting the shopping experience and prompting many long-time users to abandon the platform. Delivery issues, including unreceived items and unhonored express shipping, also contribute to the overwhelmingly negative feedback.

Common Themes

App Performance & Stability(3)

Delivery Speed(2)

Rebranding & Aesthetic(1)

Product Aesthetics/Style(1)

Product Quality(1)

Returns Processing(1)

About the app

Everything you need to know about PrettyLittleThing.

Description

PrettyLittleThing is the generation-defining style source for every kind of It Girl. Founded with the belief that elevated fashion essentials should be available to all, we deliver a wide edit of womens clothing, accessories, and jewelry. From classic and timeless to contemporary cutting edge clothing and accessories, our pieces are designed with the individual in mind. With everyday wardrobe essentials to dresses, two piece sets and more, online shopping is effortless with the PLT app. - Wish list - Save now, shop later. All your favourite items in one place. - Exclusive offers – As an app member you’ll be the first to know about exclusive offers. - Fast and secure checkout – This one goes without saying. - Track your order – Global delivery tracked straight from checkout to your door. - Pay easily, safely, and securely with Apple Pay. Our icon? The unicorn. Because we cater to the individual. No two people — or wardrobes — should ever be the same. Shop today and express yourself in PrettyLittleThing.

Latest Version

79.13.1

Size

102.2 MB

First Released

Sep 2, 2016

Ready to Claim Your It Girl Status?

Join 23M+ fashionistas and unlock app-exclusive drops, first dibs on sales, and a seamless checkout designed for the individual. Your dream wardrobe is just a tap away.

FAQ

Frequently Asked Questions

Everything you need to know about PrettyLittleThing

What is PrettyLittleThing?

PrettyLittleThing is a fashion app that offers a wide range of women's clothing, accessories, and jewelry. It provides elevated fashion essentials designed for individual style, from everyday wear to special occasion pieces.

Can I track my orders on the PrettyLittleThing app?

Yes, the PrettyLittleThing app allows users to track their orders. It provides global delivery tracking directly from checkout to the customer's door, visible in the 'My Orders' section.

Does the PrettyLittleThing app offer a wishlist feature?

Yes, the PrettyLittleThing app includes a wishlist feature. Users can save their favorite items in one place to shop later, easily accessible from the app's navigation.

What payment methods does PrettyLittleThing accept?

PrettyLittleThing accepts various payment methods, including Credit/Debit Card, Apple Pay, PayPal, Clearpay, and Klarna. The app ensures a fast and secure checkout process for all transactions.

How does PrettyLittleThing ensure secure shopping?

PrettyLittleThing ensures secure shopping through its fast and secure checkout process. The app integrates secure payment options like Apple Pay and displays a 'Secure Checkout' indicator on the payment screen.

Does the PrettyLittleThing app provide exclusive offers?

Yes, PrettyLittleThing app members receive exclusive offers. Users are the first to know about these special promotions and discounts directly through the app.

Can I return items using the PrettyLittleThing app?

Yes, the PrettyLittleThing app includes an option to start a return for shipped orders. This feature is available within the 'My Orders' section for user convenience.

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